Holiday Matsuri welcomes members of the media to apply for press credentials for Holiday Matsuri 2025, taking place December 19-21, 2025, at the Orange County Convention Center in Orlando, Florida. Recognized as Florida’s largest anime convention, Holiday Matsuri draws more than 45,000 attendees each year and has become the premier winter gathering for fans of anime, gaming, cosplay, and Japanese pop culture.
Press credentials offer complimentary access to cover the full three-day convention, including appearances by internationally acclaimed voice actors, cosplay competitions that attract some of the best talent in the country, expansive gaming tournaments, and an exhibit hall featuring hundreds of vendors and artists.
Questions? Contact our team by emailing Press@holidaymatsuri.com
Holiday Matsuri press badges are available to professional, credentialed media outlets and content creators actively engaged in covering events similar to Holiday Matsuri.
Established Media Outlets: Press applicants must represent a recognized media outlet that has been active within the past 3 months and in operation for at minimum 2 years.
Coverage Expectation: Applicants must provide any pre-event and post-event coverage. Coverage of Holiday Matsuri must be published within 30 days of the event, with links to coverage sent to press@holidaymatsuri.com
Business Card
A professional business card is required and must be presented on-site when picking up your press badge(s). The card should clearly display your name, title, and media outlet or organization.
Letter of Introduction and Intent
A formal letter of introduction on your publication’s or organization’s official letterhead.
For student journalists, this letter must be provided by your school’s media department or professor and include the outlet you are working with.
Print Media: Provide your publication’s circulation numbers (the number of copies in distribution) or audience size.
Online Media: Provide your site’s web traffic statistics for the past six months. This should include: Monthly unique visitorsand Total page views.
Social Media Influencers: Include your total follower/subscriber count on your primary platforms and provide engagement metrics (such as average likes, comments, or views per post).
Examples of Past Coverage
You must provide links or samples of two recent articles, videos, or other media demonstrating coverage of a previous convention or similar event. These examples should showcase your ability to professionally cover large-scale events like Holiday Matsuri.
All members of the press who are approved for credentials must adhere to the following policies. Violation of these policies may result in the revocation of your press badge and denial of future press applications.
Important: Holding a Press Badge does not exempt you from any other rules. All press representatives are required to follow all general Holiday Matsuri rules and policies, as well as the Press Badge Policies listed below.
General policies can be found here.
Only the approved applicant may use the badge. Misuse will result in removal.
Press badges grant the same general access as a standard attendee badge and do not include backstage, staff-only, or guest-only areas unless explicitly approved.
Post-Event Coverage: All press outlets are required to submit post-event content (e.g., reviews, photo galleries, videos) within 30 days of the event. Failure to produce post-event coverage may result in denial of future press applications.
Coverage Submission: Links to published work must be emailed to press@holidaymatsuri.com after publication.
Professional Behavior: All members of the press are expected to conduct themselves professionally while on-site. This includes respecting event staff, guests, and attendees.
Restricted Areas: Press access does not grant entry to private or restricted areas unless specific approval has been given. Press badge holders must adhere to all event guidelines regarding photography, videography, and recording in these spaces.
